Launch of the Canon EOS R50 V

An immersive pyjama party for content creators

To present the new Canon EOS R50 V, the ideal companion for content creators seeking simplicity and performance, we imagined an original launch evening at the Dôme des Champs-Élysées.

Inspired by the cosy intimacy of a pyjama party reinterpreted at the Dôme des Champs-Élysées, this immersive experience offered guests a privileged setting to test and discover this new mirrorless camera with interchangeable lenses. Every space of the evening was designed to stimulate creativity and allow participants to capture authentic content, in a warm, convivial atmosphere.

Influencer Mayadorable and singer Styleto were present to share their experiences and show how the Canon EOS R50 V can become an indispensable ally in creators’ daily lives. An evening that perfectly combined brand experience, technological innovation and lifestyle, while remaining true to the creative world of Canon.