{"id":3890,"date":"2021-06-01T13:35:40","date_gmt":"2021-06-01T12:35:40","guid":{"rendered":"https:\/\/jouretnuit.paris\/?p=3890"},"modified":"2022-02-01T21:02:03","modified_gmt":"2022-02-01T20:02:03","slug":"lancement-produit-givenchy-rooftop-paris","status":"publish","type":"post","link":"https:\/\/jouretnuit.paris\/en\/lancement-produit-givenchy-rooftop-paris\/","title":{"rendered":"GIVENCHY \/ Rooftop Saint-Augustin"},"content":{"rendered":"<style>\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 100%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-3890 gallery-columns-1 gallery-size-full'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1171\" height=\"688\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/lancement-produit-givenchy-beauty-1.jpg\" class=\"attachment-full size-full\" alt=\"Sc\u00e9nographie lancement de produit Givenchy\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/lancement-produit-givenchy-beauty-1.jpg 1171w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/lancement-produit-givenchy-beauty-1-300x176.jpg 300w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/lancement-produit-givenchy-beauty-1-768x451.jpg 768w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/lancement-produit-givenchy-beauty-1-1024x602.jpg 1024w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/lancement-produit-givenchy-beauty-1-600x353.jpg 600w\" sizes=\"auto, (max-width: 1171px) 100vw, 1171px\" \/>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<h1><\/h1>\n<p>&nbsp;<\/p>\n<h1 style=\"text-align: center;\">Lancement de produit : Givenchy<\/h1>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left;\">Pour le lancement de nouveaux produits de la maison\u00a0<strong>Givenchy<\/strong>, l&rsquo;agence <em>RP Revolvr<\/em> a naturellement contact\u00e9 <a href=\"https:\/\/jouretnuit.paris\/en\/\">l&rsquo;agence JOUR &amp; NUIT<\/a> pour l&rsquo;organisation de son op\u00e9ration influenceurs. Apr\u00e8s plusieurs mois d&rsquo;inactivit\u00e9 \u00e0 cause du Covid-19, la marque avait \u00e0 coeur de faire parler d&rsquo;elle pour pr\u00e9senter trois nouveaux produits autour de l&rsquo;univers rose (la poudre\u00a0<strong>Prisme libre<\/strong>, le baume \u00e0 l\u00e8vres\u00a0<strong>Perfecto rose<\/strong> et le parfum\u00a0<strong>Irr\u00e9sistible<\/strong>) afin d&rsquo;augmenter sa visibilit\u00e9 sur les r\u00e9seaux sociaux.<\/p>\n<p style=\"text-align: left;\">Une exp\u00e9rience immersive sur deux jours avec la pr\u00e9sence de 48 influenceurs r\u00e9partis sur plusieurs cr\u00e9neaux horaires pendant la journ\u00e9e afin de respecter les contraintes sanitaires en vigueur. Nous avons notamment pu compter sur la pr\u00e9sence de <em>Maeva Coucke, Flora Coquerel, Noholita, Alicia Aylies, Cassandra Cano, Paola Locatelli, Juny, Emma Bonneaud, Ludivine Aubourg ou encore Kleofina.\u00a0<\/em>C&rsquo;est sur le <a href=\"https:\/\/rooftop-paris.com\/location-rooftop\/rooftop-saint-augustin\/\" class=\"broken_link\">Rooftop Saint-Augustin<\/a>\u00a0que les influenceurs ont pu (re)d\u00e9couvrir l&rsquo;univers de la marque \u00e0 travers cette exp\u00e9rience immersive m\u00ealant plusieurs activit\u00e9s.<\/p>\n<p>&nbsp;<\/p>\n\n\t\t<style>\n\t\t\t#gallery-2 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-2 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 50%;\n\t\t\t}\n\t\t\t#gallery-2 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-2 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-2' class='gallery galleryid-3890 gallery-columns-2 gallery-size-full'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"549\" height=\"349\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/lancement-parfum-rooftop-paris.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/lancement-parfum-rooftop-paris.jpg 549w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/lancement-parfum-rooftop-paris-300x191.jpg 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"549\" height=\"349\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/lancement-parfum-irresistible-givenchy-rooftop-paris.jpg\" class=\"attachment-full size-full\" alt=\"Mise en avant produit sur un rooftop\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/lancement-parfum-irresistible-givenchy-rooftop-paris.jpg 549w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/lancement-parfum-irresistible-givenchy-rooftop-paris-300x191.jpg 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"549\" height=\"349\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/jacuzzi-rooftop-paris.jpg\" class=\"attachment-full size-full\" alt=\"Sc\u00e9nographie avec jacuzzi sur un rooftop parisien\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/jacuzzi-rooftop-paris.jpg 549w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/jacuzzi-rooftop-paris-300x191.jpg 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"549\" height=\"349\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/givenchy-lancement-produit-rooftop-paris.jpg\" class=\"attachment-full size-full\" alt=\"Lancement de produits de la maison Givenchy\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/givenchy-lancement-produit-rooftop-paris.jpg 549w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2022\/02\/givenchy-lancement-produit-rooftop-paris-300x191.jpg 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"549\" height=\"707\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/CarolineHu-GIVENCHY-CharlotteSzczepaniak-Photo3.jpg\" class=\"attachment-full size-full\" alt=\"Caroline Hu lors de l&#039;\u00e9v\u00e9nment influenceur Givenchy\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/CarolineHu-GIVENCHY-CharlotteSzczepaniak-Photo3.jpg 549w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/CarolineHu-GIVENCHY-CharlotteSzczepaniak-Photo3-233x300.jpg 233w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/CarolineHu-GIVENCHY-CharlotteSzczepaniak-Photo3-300x386.jpg 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"549\" height=\"707\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/MaevaCoucke-GIVENCHY-CharlotteSzczepaniak-Photo1.jpg\" class=\"attachment-full size-full\" alt=\"Maeva Coucke lors de l&#039;\u00e9v\u00e9nment influenceur Givenchy\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/MaevaCoucke-GIVENCHY-CharlotteSzczepaniak-Photo1.jpg 549w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/MaevaCoucke-GIVENCHY-CharlotteSzczepaniak-Photo1-233x300.jpg 233w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/MaevaCoucke-GIVENCHY-CharlotteSzczepaniak-Photo1-300x386.jpg 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"549\" height=\"707\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/NoholitaGIVENCHY-CharlotteSzczepaniak-Photo1.jpg\" class=\"attachment-full size-full\" alt=\"Noholita Caroline Hu lors de l&#039;\u00e9v\u00e9nment influenceur Givenchy\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/NoholitaGIVENCHY-CharlotteSzczepaniak-Photo1.jpg 549w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/NoholitaGIVENCHY-CharlotteSzczepaniak-Photo1-233x300.jpg 233w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/NoholitaGIVENCHY-CharlotteSzczepaniak-Photo1-300x386.jpg 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"549\" height=\"707\" src=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/PaolaLocatelli-GIVENCHY-CharlotteSzczepaniak-Photo3.jpg\" class=\"attachment-full size-full\" alt=\"Paola Locatelli lors de l&#039;\u00e9v\u00e9nment influenceur Givenchy\" srcset=\"https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/PaolaLocatelli-GIVENCHY-CharlotteSzczepaniak-Photo3.jpg 549w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/PaolaLocatelli-GIVENCHY-CharlotteSzczepaniak-Photo3-233x300.jpg 233w, https:\/\/jouretnuit.paris\/wp-content\/uploads\/2021\/06\/PaolaLocatelli-GIVENCHY-CharlotteSzczepaniak-Photo3-300x386.jpg 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Exp\u00e9rience immersive sur un rooftop d&rsquo;exception pour la sortie de trois nouveaux produits de la maison Givenchy apr\u00e8s plusieurs mois d&rsquo;inactivit\u00e9&#8230;..<\/p>","protected":false},"author":2,"featured_media":3950,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[33,2],"tags":[384,386,385,389,388,387],"class_list":["post-3890","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-blog","tag-givenchy","tag-irresistible","tag-lancement-de-parfum","tag-perfecto-rose","tag-prisme-libre","tag-rooftop-saint-augustin"],"_links":{"self":[{"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/posts\/3890","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/comments?post=3890"}],"version-history":[{"count":0,"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/posts\/3890\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/media\/3950"}],"wp:attachment":[{"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/media?parent=3890"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/categories?post=3890"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jouretnuit.paris\/en\/wp-json\/wp\/v2\/tags?post=3890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}