PlayStation x NBA x UCL at the ROOFTOP AIR :

sport, gaming and culture united in Paris

PlayStation brought together in Paris two iconic worlds — basketball and football — at an exclusive event organized in collaboration with the NBA and the UEFA Champions League. It was at the ROOFTOP AIR, transformed for the occasion, that guests discovered a unique concept: a hybrid court, halfway between hardwood and turf, inspired by the design of the DualSense®.

An original concept under the Paris sky

In daylight and with a panoramic view of the capital, the rooftop was transformed into a dual-identity playing field : basketball hoops on one side, football goals on the other, all staged in an urban, contemporary atmosphere. The aim: to illustrate the motto “Play Has No Limits” by bringing two disciplines together in a single space.

Renowned guests for an unprecedented experience

The event welcomed two major figures of French sport: Tony Parker, NBA legend, and Robert Pirès, an icon of European football. The two shared the pitch for a series of challenges combining skill, camaraderie and good spirits. Their presence heightened the exceptional character of this meeting of sport, technology and creativity.

An immersive experience for fans and creators

Throughout the day, athletes, content creators and guests took part in mini-competitions, demonstrations and interactive sessions. The atmosphere was resolutely participatory and friendly — true to the PlayStation spirit, where the joy of playing and sharing of emotions remain at the heart of every experience.

The Rooftop AIR : an open, inspiring setting

Chosen for its openness to the city and its adaptability, the ROOFTOP AIR made it possible to bring a bold concept to life in an unusual setting. Between urban energy, natural light and an open view over Paris, the venue proved to be the ideal playing field for this sporting and creative activation.